Kylie Minogue fronts breast cancer campaign

I recently wrote about the launch of the Fashion Targets Breast Cancer campaign in Ireland and I am happy to report it has been a terrific success. The FTBC campaign is now underway in the UK and it will be fronted by Kylie Minogue, who was diagnosed with breast cancer in 2005 .

“It means so much to me to be part of this year’s campaign for Fashion Targets Breast Cancer. I wholeheartedly support their efforts to raise funds for the vital work undertaken by Breakthrough Breast Cancer,” she said.

Fashion Targets Breast Cancer (FTBC) UK is a fundraising campaign from the Breakthrough Breast Cancer charity and has raised more than £10.5 million since its UK launch in 1996.

This year FTBC is working with retailers including Marks and Spencer, River Island, Warehouse, Topshop, Coast, Laura Ashley,, Whistles, Superdry and Melissa Odabash, which have each chosen items to be sold for the cause from today.